Bottom of funnel tools to help you scale and automate your lead generation process

CRM & Pipeline Management

Close CRM

  • Value proposition: Sales-focused CRM designed for small teams to close deals
  • BOFU alignment: Helps manage final-stage prospects and close sales
  • Use case: Track communications with decision-makers during final negotiations

Pipedrive

  • Value proposition: Visual sales pipeline management with deal tracking
  • BOFU alignment: Provides clear visibility into deals closest to closing
  • Use case: Identify which opportunities need immediate attention to close

Customer Engagement

Landbot or ManyChat

  • Value proposition: AI chatbot builder for personalized interactions
  • BOFU alignment: Addresses final objections in real-time
  • Use case: Create conversion-focused chatbots that guide users to purchase

Email & Outreach

ConvertKit

  • Value proposition: Streamlined platform to send conversion-driven broadcasts and launch countdown campaigns.
  • BOFU alignment: Enables targeted messages to high-intent segments right before purchase decisions.
  • Use case: Send time-limited offers to subscribers who clicked pricing links or visited checkout pages.

GetResponse

  • Value proposition: Comprehensive email marketing and automation platform
  • BOFU alignment: Delivers targeted conversion-focused content
  • Use case: Send limited-time offers to prospects ready to buy

Reply.io

  • Value proposition: AI-powered email platform for sales engagement
  • BOFU alignment: Enables personalized follow-ups with high-intent prospects
  • Use case: Create automated sequences for leads showing strong buying signals

Sales & Lead Generation

Apollo.io

  • Value proposition: Sales intelligence and engagement platform
  • BOFU alignment: Provides detailed contact information for decision-makers
  • Use case: Reach out directly to key stakeholders to finalize deals

Closely

  • Value proposition: LinkedIn automation tool
  • BOFU alignment: Helps engage with decision-makers on LinkedIn
  • Use case: Send personalized connection requests and messages to high-intent prospects

Kaspr

  • Value proposition: LinkedIn lead generation and data enrichment
  • BOFU alignment: Provides detailed contact information for key decision-makers
  • Use case: Gather direct contact details for final outreach to potential buyers

PhantomBuster

  • Value proposition: Data scraping and automation for social networks
  • BOFU alignment: Automates outreach on platforms like LinkedIn
  • Use case: Set up automated workflows to engage with warm leads showing buying intent

Revenue Roll

  • Value proposition: AI-powered revenue acceleration platform
  • BOFU alignment: Helps convert high-value leads who are close to purchasing
  • Use case: Deploy targeted messaging to overcome final objections

These tools are designed to help businesses effectively manage the final stage of the sales funnel, where prospects are making their purchase decisions. They offer features for personalized communication, deal tracking, and conversion optimization to help close more sales and increase revenue.

Check out more tools on our smart automation tools for business growth list